# Normalize your catalog so sales can quote fast and correctly

> Ingest ERP tables, spreadsheets, and PDFs into a single commercial source of truth for pricing and quoting.

Canonical source: [https://recerc.com/en/use-cases/catalog-management](https://recerc.com/en/use-cases/catalog-management)

Language: en

Category: Catalog Management

## At a glance

- SKU and attribute normalization
- Fast search for large catalogs
- One catalog feeding every channel

## Reported outcomes

- **Time spent finding SKUs:** ↓
- **Data consistency:** ↑
- **Time to value:** Weeks

## Why large catalogs break quoting

When product data lives in multiple places, quoting becomes slow, error-prone, and hard to scale.

### SKUs and attributes are inconsistent

Different codes, descriptions, and units across ERP exports, spreadsheets, and PDFs.

### Search is slow or nonexistent

Sellers rely on tribal knowledge to find the right item and equivalent alternatives.

### Commercial rules are not attached to products

Pricing metadata and constraints live outside the catalog, causing mistakes.

## A commercial catalog built for B2B complexity

Recerc turns heterogeneous product data into a clean, structured catalog your team can actually use.

### Multi-source ingestion

Pull from ERP, spreadsheets, PDFs, and custom sources without replatforming.

### Normalization and enrichment

Standardize units, names, attributes, and mappings with traceability.

### Commercial-ready catalog

Attach pricing metadata, constraints, and searchable attributes to every SKU.

## How catalog normalization works

1. **Ingest and map sources.** Import ERP extracts and files, then map fields to a canonical schema.
2. **Normalize and deduplicate.** Resolve duplicates, standardize units, and align naming conventions.
3. **Enrich attributes.** Add structured attributes for search, filtering, and quoting rules.
4. **Publish to quoting.** Expose the catalog to sales workflows and downstream integrations.

## Core capabilities

### Canonical SKU model

Standardized SKUs with traceable source mappings.

### Attribute-based search

Fast filtering across thousands of items and custom attributes.

### Versioning and auditability

Track changes and ensure quoting uses the right catalog state.

### Channel-ready outputs

Feed quoting, portals, APIs, and ERP handoff from the same catalog.

## Designed to work with your stack

- **SAP** — ERP
- **Odoo** — ERP
- **Excel** — Input
- **PDF** — Input

Start from your current sources and progressively standardize without disrupting operations.

## Before and after Recerc

### Before

- Multiple catalogs and exports
- Slow SKU discovery
- Inconsistent product data
- Rules scattered outside products

### After

- One normalized catalog
- Fast search and filtering
- Consistent attributes and units
- Catalog that powers quoting

## FAQs

### Do we need to migrate our ERP catalog?

No. Recerc ingests from your current sources and builds a commercial layer on top.

### Can we support custom attributes?

Yes. You can define attributes used for search, filters, and commercial rules.

### How do changes propagate to quoting?

Updates are versioned and published so quoting always uses the intended catalog state.

## Make your catalog usable for sales

Bring a real export or spreadsheet and we’ll show how normalization feeds quoting end-to-end.